Scan your page for dead links, 404 errors, and broken redirects that could be hurting your search rankings.
A broken link (dead link) is a hyperlink on a webpage that points to a non-existent or moved page, resulting in a 404 error code when clicked.
You can fix them by updating the URL to point to a live page, removing the link entirely, or setting up a 301 redirect from the old URL to a relevant new one.